Media presentation of women power strategy in scandal tv series season 7

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Sugiarto, Karunia Maulidia Permata (2020) Media presentation of women power strategy in scandal tv series season 7. Undergraduate thesis, UIN Sunan Ampel Surabaya.

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Abstract

This study aims to analyze the power strategy of women characters in Scandal TV Series Season 7. This television series mostly tells about the powerful women politicians who work and handle the scandalous cases. At season 7, there will be the four strong female characters that took the main role in this Scandal serial which are Olivia Pope, Mellie Grant, Quinn Perkins, and Abby Wheelan. The place setting mostly was taken on White House and the law firm called OPA (Olivia Pope & Asosiaciation), which is renamed to QPA (Quinn Perkins & Association). The author aims to analyze the power strategies of those four female characters in the Scandal TV Series Season 7. There are five types of power strategies of Thimm, C., Koch, SC, and Schey, S. (2003), which are order, direct request, threat, hierarchy, and demonstrating competence. This study uses a qualitative approach concerning the use of clear and systematic descriptions of the research being studied. Descriptive studies in the textual analysis were applied in this study to analyze conversations of female characters through the results of the transcript from the manuscript. In the process of collecting data to answer the first question, the writer identified the power strategies that are used by the female characters in the Scandal TV Series Season 7 series to the interlocutors during the conversation. After that, the writer classified the data depending on the definitions per each type of strategy power. Meanwhile, the process in the collection of the data to answer the second question, the authors sought the number of extended exercises in applying power strategies to the female characters in the Scandal TV Series Season 7. The author counted the number of successful and failed power strategies utterances intending to measure how much influence the women power of female characters in the Scandal TV Series Season 7. The data result of the first question is the order strategy that getting the highest data number (56 utterances) and the most widely used. On the contrary, the hierarchy apparently gets the least data number among other power strategies (11 utterances) and rarely used by the female cast in Scandal TV Series Season 7. Thus, this result also proves that Olivia Pope is the only character that has applied the most to power strategy utterances. While for the results of the second question, the author gets the conclusion that the extended exercise of this power strategy has the percentage of success in the power strategy in getting higher number (71%) for about 96 utterances, while the failed power strategy only gets (29%) for about 40 utterances.

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Item Type: Thesis (Undergraduate)
Creators:
CreatorsEmailNIM
Sugiarto, Karunia Maulidia Permatakaruniamaulidia17@gmail.comA73216114
Contributors:
ContributionNameEmailNIDN
Thesis advisorRohmah, Zuliatizettira@google.com2003037303
Subjects: Self confidence
Wanita
Linguistik
Keywords: Gender equality; Power strategy; Women in leadership; Women power; Media presentation.
Divisions: Fakultas Adab dan Humaniora > Sastra Inggris
Depositing User: Karunia Maulidia Permata Sugiarto
Date Deposited: 03 Oct 2020 01:27
Last Modified: 03 Oct 2020 01:27
URI: http://digilib.uinsa.ac.id/id/eprint/44338

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