Persuasive strategies used by Dalia Mogahed in ted talk

This item is published by Universitas Islam Negeri Sunan Ampel Surabaya

Nisfiyah, Najla Lailatun (2024) Persuasive strategies used by Dalia Mogahed in ted talk. Undergraduate thesis, UIN Sunan Ampel Surabaya.

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Abstract

This research examines the persuasive strategies used by Dalia Mogahed in her speech in TED TALK. This study aims to discuss the persuasive strategies used by Dalia Mogahed in her speech at TED TALK. This study has two problem formulations (1) the types of persuasive strategies used by Dalia Mogahed (2) the reasons why Dalia Mogahed uses persuasive strategies in her speech at TED TALK. In analyzing the data, this study uses Aristotle's persuasive theory, namely ethos, logos, and pathos. This analysis uses a qualitative descriptive method. The results of the study reveal that Ethos, Pathos, and Logos are applied by Dalia Mogahed in her speech. This study found a total of 27 data, 4 data including ethos, 14 data including pathos, and 9 data including Logos. Based on these data, Dalia Mogahed uses pathos the most. Pathos is the most effective strategy for building empathy and touching the audience's emotions. In addition, persuasive strategies also help to convey information effectively, overcome stereotypes, build empathy, and encourage the audience to think critically

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Item Type:	Thesis (Undergraduate)
Creators:	Creators Email NIM Nisfiyah, Najla Lailatun najlalaila10@gmail.com 03010320021
Contributors:	Contribution Name Email NIDN Thesis advisor Milal, A. Dzo'ul dzoulmilal@uinsby.ac.id 2015056002 Thesis advisor Fi'aunillah, Tristy Kartika tristykartika@gmail.com 199303182020122018
Subjects:	Bahasa Inggris Komunikasi Linguistik
Keywords:	Persuasive strategies; Islamophobia; TED TALK; speech
Divisions:	Fakultas Adab dan Humaniora > Sastra Inggris
Depositing User:	Najla Nisfiyah
Date Deposited:	16 Jul 2024 03:12
Last Modified:	16 Jul 2024 03:13
URI:	http://digilib.uinsa.ac.id/id/eprint/71771

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