Visual and verbal sign analysis of Donald Trump’s political cartoon satire: semiotics and multimodal analysis.

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Wardini, Utari Syah (2020) Visual and verbal sign analysis of Donald Trump’s political cartoon satire: semiotics and multimodal analysis. Undergraduate thesis, UIN Sunan Ampel Surabaya.

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Abstract

This thesis was the collaboration two studies field of semiotics and multimodal components focusing on the visual and verbal signs. Those theories investigated the components of visual and verbal signs and the way to deliver the meaning of Donald Trump’s political cartoon satire. There were fifty cartoons illustrate his policy. The researcher used multimodal meta-function from Kress and van Leeuwen and M.A.K Halliday to serve the first point. The researcher elaborated on the component of visual and the verbal sign of the political cartoon satire. For the first point also, the researcher utilized the denotation and connotation of Roland Barthes’s theory to explore the meaning of political cartoon satire. For the second point, the researcher used her interpretation to get the way of the cartoonist deliver the meaning. This work gave important knowledge about the visual and verbal sign deliver the meaning by two modes of semiotics at the same time. Additionally, this research used a descriptive qualitative method. The descriptive-qualitative method applied to analyze the visual and verbal signs through the political cartoon. The data were collected by searching on Pinterest. Then, it captured by two criteria that must exist is Donald Trump’s image and the bubble text. The captured data was continued by observing and identifying the visual and verbal components. Finally, the meanings were represented by looking at the component of the visual and verbal signs.As the result, the researcher found two main depictions of political cartoon satire. Those are the visual and verbal depictions. In the visual sign’s depiction, the researcher found the depiction of Donald Trump is a “Big mouthed”, “Big headed”, “Big bodied”, “Stunted bodied”, and “Big bellied”. Then, in the verbal sign, the researcher found three depictions. They are the power of the leader, authoritarian style, and racism. Then, the researcher also found the way the cartoonist delivers the meaning. Firstly, the cartoonist uses visual framing. Secondly, the cartoonist uses the congruence in visual and verbal sign.

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Item Type: Thesis (Undergraduate)
Creators:
CreatorsEmailNIM
Wardini, Utari Syahutarifou@gmail.comA73216134
Contributors:
ContributionNameEmailNIDN
Thesis advisorFidiyanti, Murnimurni1fidiyanti@yahoo.com2030058301
Subjects: Linguistik
Keywords: Visual sign; Verbal sign; Metafunction; Denotation, Connotation, Semiotics and Multimodal.
Divisions: Fakultas Adab dan Humaniora > Sastra Inggris
Depositing User: Utari Syah Wardini
Date Deposited: 08 Oct 2020 10:48
Last Modified: 08 Oct 2020 10:48
URI: http://digilib.uinsa.ac.id/id/eprint/44445

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