Positive discourse analysis of Anne Hathaway's UN speech 2017: discursive strategies

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Puspitasari, Dyah Ayu (2023) Positive discourse analysis of Anne Hathaway's UN speech 2017: discursive strategies. Undergraduate thesis, UIN Sunan Ampel Surabaya.

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Abstract

This study is a study of positive discourse analysis that is combined with the strategy of discursive by Wodak and Mayer. This study aimed to reveal the social changes of a speech of Anne Hathaway at the UN official commemoration of International Women's Day in 2017. In this study there are two research problems: 1) What are the types of discursive strategies used by Anne Hathaway during her speech at the UN official commemoration of International Women’s Day in 2017? 2)What are the purposes of using the discursive strategies in Anne Hathaway during her speech at the UN official commemoration of International Women’s Day in 2017? The writer applied descriptive qualitative method to present the result of the analysis. This study presented in a form of description which can help describe the social changes that Anne Hathaway attempted to spread through her UN speech in 2017. The data of this study was taken from Anne Hathaway during her speech in UN official commemoration of International Women's Day in 2017. The data was analyzed into three stages: identification, interpretation, and explanation. The result of this study showed that Anne Hathaway used all the types of discursive strategies. There are: nomination, predication, argumentation, perspectivization, intensification and mitigation. There are five purposes of using discursive strategies identified in Anne Hathaway’s speech to achieve her goal persuading her audience to support paid parental leave. She purposed using the discursive strategies to make her argument more credible by using firsthand stories, to frame the life journey with “Traveler” metaphor. To raise the awareness of gender equality and against gender stereotype in a household, to raise some respects among parents, children, and genders, and the last to provide encouragement through the slogan “North”